Gratitude, Growth, and Strategy Lessons from the Road

Breaking Down the One Big Beautiful Bill Act - One Week at a Time 

We will be highlighting key changes over the next several months, regarding the One Big Beautiful Bill Act (OBBBA), which is a huge opportunity for small business owners and on the personal side.

Instead of writing a massive blog, going over the 300+ page tax portion of the OBBBA, we will share tax tips every single week. I hope you enjoy and find value in them. 


This Week’s Tax Tip: 

QSBS, section 1202, Qualified Small Business Stock

If you are considering selling your business in the next 3 to 5 years, and your business qualifies under specific conditions, you should strongly consider setting up your business as a C-Corporation. Yes, this is contrary to the typical advice, setting up as an S-Corporation.

The little known section 1202 rules have been expanded, and they are better than before.

Today, you have the ability to sell up to $15 million worth of stock at zero capital gains if your business shares have been held for at least 5 years. If you hold on for four years, you earn a 75% reduction in the capital gains tax. If you sell after 3 years, there’s a 50% reduction. 

Curious to learn more about this tax law and future tax tips, email carljcox@40accounting.com.


(Picture: The Exiter Club panel)


Gratitude

As I am writing this, I am in the middle of a 10-day swing through Tennessee and North Carolina. 

The first part of the week, I had the opportunity to visit one of my favorite cities, Nashville, and attend the Jason Duncan workshop. I am the finance coach for The Exiter Club. Interested in learning more about this business community and mastermind, email me.

It was great to connect with the other coaches, as well as the club members, to hear about their business. These business owners are focused on transforming their identity within their business. They are changing their mindset, to become more like an owner/shareholder. Jason talked about these three major concepts. 

  1. Owner / Shareholder

  2. Owner / Manager

  3. Owner / Operator

By moving towards Owner / Shareholder, they reduce stress and simultaneously increase business value. 

The exit doesn’t mean you actually have to exit the company. It just means you have to learn how to become more like a shareholder.

I appreciate the generosity of Jason as he took our coaching team to The Standard Club for another incredible conversation and meal. Being a member of the panel was a highlight! 


(Picture: Carl J Cox, Mike and Lori Diefenbach, Jan & Margo Steiner) 

 

On Tuesday night, I flew into Charlotte for two separate strategic facilitations.

My flight was running behind due to weather conditions, storms on the East Coast. I was able to connect with my friend, and associate head coach of Charlotte FC, Miles Joseph. He offered to put me up for two nights at his place. And then, I had an opportunity to see his team win a soccer game on Wednesday night with my friend Michael Moraja, a fellow parent of a US Naval Academy graduate.

Our client facilitation with The Lodge Weddings was extraordinary. They have developed a dynamic plan to change the wedding landscape. Some comments from the facilitation process…

“The new vision is exciting”

“We did not know the capacity and opportunity was right in front of us”

“Fired up with renewed energy”

“We have a new clear path of reaching our goals”

“Working on things that will make a difference”

“You were like leading us to a new place and we trust you because you have been there before” (while using a metaphor from Planet of the Apes, that was a first!)


We identified key strategic initiatives, including branding, target market, pricing structure, improved sales process, and becoming more efficient and effective. Their focus is to create an extraordinary client experience, for one of the most important days in a person‘s life.

Over the weekend, I’m staying with my friends, and EOS Consultants, Bob Parent and Cathy Bradford. We will enjoy some time at Biden Lake and golf. We are working together on another client next week.

I am so thankful for all these people and their incredible generosity. These are the type of people that fit so well into our community at 40 Strategy. I am overwhelmed by their willingness to host me and provide hospitality. It is truly a gift. I see why these entrepreneur’s businesses have been successful. It is also exciting to see their ability, willingness to change, and to do great things. I am grateful to develop friendships while going through this process, helping them to reach their goals for their future.


The other exciting development, we have officially booked the Hilton Phoenix Tapatio Cliffs Resort for the 40 Strategy Growth Workshop on November 3rd and 4th, 2025.

We have validated our speakers for this event, it is going to be absolutely amazing! Next week, we start releasing the names on a weekly basis. You will know why you will want to join this event. It is going to be different and impactful. This month, we will start providing access to our existing clients and preferred partners’ community before opening to the public.


Who Should Apply?

This workshop is designed for:

  • Business owners and CEOs of small to mid-sized companies

  • Companies with $400K–$40M in annual revenue

  • Leaders looking to build wealth, reduce costs, and drive growth for 2026

Apply to attend, this event is not open to the public. The 40 Strategy workshop attendees must be approved to ensure the best possible experience for everyone. 

Interested in connecting with experts and high achievers like yourself?

Reply or email kyle.pfeiffer@40accounting.com